Consumers love new technology. Look at smartphones, for example. When Apple releases even the slightest upgrade, people clamor for it.
Newsletter: February 2019

IN THIS ISSUE

Technology is Changing. Is Your Wash Keeping Up?

Elevate Your Wash (and Your Bottom Line): Upgrade Now!

Menus: The Unpaid Employees

Technology is Changing. Is Your Wash Keeping Up?

Consumers love new technology. Look at smartphones, for example. When Apple releases even the slightest upgrade, people clamor for it. There’s something inside us that wants the very best products and services available, especially once we know they’re out there.

The car wash industry is no different. It’s 2019, and wash technology is more sophisticated than ever. As you look ahead, it’s important to consider the benefits of equipment upgrades and replacements. The decision to invest in new features doesn’t just help your customers, either. It’s critical for your relevance, reputation as a wash, and ultimately, your revenue.
Get the complete scoop on our blog.

 

Elevate Your Wash (and Your Bottom Line): Upgrade Now!

Old Man Winter is likely giving your car wash a workout, and those lines of dirty vehicles are no doubt good for business. Now is a great time to evaluate your wash. When customers are getting great services, you have the freedom to raise your prices to match. When it comes to your car wash, are you staying competitive in a busy industry? It could be time for an upgrade.

The Tandem Surfline and LaserWash 360+ from PDQ are powerhouses of speed, simplicity, and efficiency—the things that have a positive impact on your bottom line. Get in touch with your Harrell’s rep to find out which upgrades will best benefit your wash in 2019.

 

Menus: The Unpaid Employees

Car wash menus are sometimes referred to as the “unpaid employee” thanks to their unique power to promote sales. Customers (like the rest of us) are drawn to great design and clear content, and will often use car wash menus as a tool to aid in their purchasing decisions. How clear and compelling is your current menu? Does it communicate the value of increased services? Does it promote extras and add-ons visually?

Talk to your Harrell’s rep today to start the conversation about menu upgrades. Put your menu to work for you!

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